SUSILAWATI, Ika; SUSILAWATI, Ika; SETYAWATI, Sri Murni; AFIF, Nur Choirul. Exploring Sensory Marketing in E-Commerce: The Role of Visual and Auditory Cues on Customer Engagement and Purchase Intention. MIX: JURNAL ILMIAH MANAJEMEN, Jakarta, Indonesia, v. 16, n. 1, p. 48–60, 2026. DOI: 10.22441/jurnal_mix.2026.v16i1.004. Disponível em: https://training-ojs3-publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/37510. Acesso em: 28 may. 2026.