Afiana, Nesya Fitri, and Enny Aryanny. “Marketing Strategy Analysis on Features Live Shopping With Game Theory (Case Study: Live Shopping Users in Surabaya City)”. IJIEM - Indonesian Journal of Industrial Engineering and Management, vol. 4, no. 3, Dec. 2023, pp. 288-02, doi:10.22441/ijiem.v4i3.20931.