1.
Banafie S, Simanjuntak M. Comparative Study of Self-Concept, Reference Group, Marketing Strategy, and Online Buying Behavior Accros Generation. JDM [Internet]. 2023 Sep. 1 [cited 2026 May 30];6(2):164-75. Available from: https://training-ojs3-publikasi.mercubuana.ac.id/index.php/jdm/article/view/17418