Iqbal MI, Prasetyo K. PERSUASIVE COMMUNICATION STRATEGIES IN ENVIRONMENTAL CAMPAIGNS: A COMPARATIVE STUDY OF THE BODY SHOP INDONESIA AND ECOTON FOUNDATION. MediaKom [Internet]. 2026 Feb. 24 [cited 2026 May 28];15(2):167-73. Available from: https://training-ojs3-publikasi.mercubuana.ac.id/index.php/mediakom/article/view/37969