AISYAH, Putri Nur. MINAT BELI MEREK SEPATU LOKAL “VENTELA” BERDASARKAN KESADARAN MEREK, PRODUCT INVOLVEMENT, DAN SOCIAL INFLUENCE KONSUMEN. SWOT : Jurnal Ilmiah Ilmu Manajemen, Jakarta, Indonesia, v. 11, n. 1, p. 45–62, 2023. DOI: 10.22441/swot.v11i1.18656. Disponível em: https://training-ojs3-publikasi.mercubuana.ac.id/index.php/swot/article/view/18656. Acesso em: 29 may. 2026.