BAHARI, Muhammad Cholid; MIRZA, Mirza. PENGARUH KUALITAS PRODUK, HARGA, DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN ES KRIM MEREK CAMPINA DI DKI JAKARTA. SWOT : Jurnal Ilmiah Ilmu Manajemen, Jakarta, Indonesia, v. 8, n. 3, p. 450–461, 2020. DOI: 10.22441/swot.v8i3.10829. Disponível em: https://training-ojs3-publikasi.mercubuana.ac.id/index.php/swot/article/view/10829. Acesso em: 28 may. 2026.