Pemberdayaan Wirausaha Melalui Budidaya Sayur Hidroponik dengan Menggunakan Aplikasi Pengeloaan Keuangan dan Digital Marketing
DOI:
https://doi.org/10.22441/jam.v10i2.30129Keywords:
Pemberdayaan, hidroponik, kewirausahaan, kemandirian ekonomiAbstract
Program Pengabdian Masyarakat ini menargetkan masyarakat dari Keluharan Meruya Selatan, Jakarta Barat yaitu Komunitas Majelis Silahul Mu'min. Berdasarkan analisis situasi, diketahui bahwa mitra sasaran ini memiliki karakteristik masyarakat urban yang menghadapi permasalahan (1) budidaya sayuran hidroponik tidak berkelanjutan, (2) manajemen keuangan, serta (3) pemasaran. Kurangnya pengetahuan masyarakat tentang cara membuat konten pemasaran dan memasarkan secara online produk hidroponik. Hasil dari kegiatan pemberdayaan kemitraan masyarakat ini menunjukkan bahwa pelatihan yang diberikan berguna dalam menyelesaikan beberapa permasalahan dalam masyarakat; meningkatkan kualitas masyarakat sehingga dapat meningkatkan hasil produk dan hasil budidaya hidroponik yang berpeluang dalam meningkatkan pendapatan masyarakat. Sebagian besar peserta merasa materi dan praktik yang dilakukan saat pelaksanaan sangat berguna dalam meningkatkan serta mengembangkan ilmu pengetahuan, sebagai bahan belajar masyarakat dalam melakukan budidaya hidroponik, sehingga menambah semangat peserta untuk mempraktikannya kembali di kemudian hari demi mewujudkan ketahanan pangan dan kemandirian ekonomi masyarakat Kelurahan Meruya Selatan termasuk Komunitas Majelis Silahul Mu'min.
Downloads
References
Darmawan S, Budi Utami T, Pemanfaatan Ruang Terbuka Pada Pemukiman Kampung Kota P, Kayu Besar J, Barat J. POLA PEMANFAATAN RUANG TERBUKA PADA PEMUKIMAN KAMPUNG KOTA. Vitruvian: Jurnal Arsitektur, Bangunan, & Lingkungan. 2018;7(3):127–36.
Utami W, Setiany E, Hidayah N, Azhar Z. Sustainability Reporting Quality and Corporate Value: Indonesia and Malaysia Context. Journal of Law and Sustainable Development. 2024 Jan 29;12(1):e2239.
Suhardjanto D, Setiany E. Environmental Disclosure in Agricultural Sector and Consumer Goods Annual Report (Comparison between Indonesia and Malaysia). Review of Integrative Business and Economics Research [Internet]. 7:203. Available from: www.voaindonesia.com
SETIANY E, UTAMI TB, CHAIRUNESIA W, Taufik PRAKOSO BA, JUNIARSIH C. HYDROPONIC CULTIVATION TOWARDS ORGANIC PRODUCT ENTREPRENEURSHIP IN SOUTH MERUYA. ICCD [Internet]. 2023 Nov 25 [cited 2024 Mar 24];5(1):290–5. Available from: https://iccd.asia/ojs/index.php/iccd/article/view/617/554
Eigenbrod C, Gruda N. Urban vegetable for food security in cities. A review. Agron Sustain Dev [Internet]. 2015 Apr 1 [cited 2023 Apr 12];35(2):483–98. Available from: https://link.springer.com/article/10.1007/s13593-014-0273-y
Dirman A, Hakim A, Setiany E. Edukasi dan Pelatihan Investasi Keuangan Untuk Pelajar Sebagai Investor Pemula di SMK Al-Ihsan Jakarta Barat. Lamahu: Jurnal Pengabdian Masyarakat Terintegrasi. 2022 Aug 9;1(2):73–7.
Boswell JR. Designing for Food: Facilitating Continued Agricultural Opportunism and Entrepreneurship within the EcoCity.
Manurung DTH, Hidayah N, Setiany E, Saputra KAK, Hapsari DW. Does Carbon Performance and Green Investment Affect Carbon Emissions Disclosure? Journal of Environmental Accounting and Management. 2022;10(4):335–44.
Dwi Wahyuni P, Chairunesia W, Marlina Universitas Mercu Buana R, Alamat Korespondensi J, Meruya Selatan No J, Jakarta D. PENYUSUNAN LAPORAN KEUANGAN BERBASIS SYSTEM MELALUI PEMANFAATAN SOFTWARE ACCURATE V5 BAGI SISWA SMK SATRIA DI WILAYAH SRENGSENG JAKARTA BARAT.
Zamzami AH, Setiany E, Dirman A. LITERASI KEUANGAN BAGI SISWA SMA/SMK SEBAGAI GENERASI MUDA MELEK KEUANGAN. Jurnal Inovasi dan Pengabdian Kepada Masyarakat [Internet]. 2022 [cited 2024 Mar 24];2(2):71–9. Available from: https://jurnal.stietrisnanegara.ac.id/index.php/PENAMAS/article/view/243
Mahmudah SM, Rahayu M. Pengelolaan Konten Media Sosial Korporat Pada Instagram Sebuah Pusat Perbelanjaan. Jurnal Komunikasi Nusantara [Internet]. 2020 [cited 2024 Mar 24];2(1):1–9. Available from: https://jkn.unitri.ac.id/index.php/jkn/article/view/39/26
Downloads
Published
How to Cite
Issue
Section
License
The copyright to this article is transferred to Universitas Mercu Buana (UMB) if and when the article is accepted for publication. The undersigned hereby transfers any and all rights in and to the paper including without limitation all copyrights to UMB. The undersigned hereby represents and warrants that the paper is original and that he/she is the author of the paper, except for material that is clearly identified as to its original source, with permission notices from the copyright owners where required. The undersigned represents that he/she has the power and authority to make and execute this assignment.
We declare that:
- This paper has not been published in the same form elsewhere.
- It will not be submitted anywhere else for publication prior to acceptance/rejection by this Journal.
- A copyright permission is obtained for materials published elsewhere and which require this permission for reproduction.
Furthermore, I/We hereby transfer the unlimited rights of publication of the above mentioned paper in whole to UMB. The copyright transfer covers the exclusive right to reproduce and distribute the article, including reprints, translations, photographic reproductions, microform, electronic form (offline, online) or any other reproductions of similar nature.
The corresponding author signs for and accepts responsibility for releasing this material on behalf of any and all co-authors. This agreement is to be signed by at least one of the authors who have obtained the assent of the co-author(s) where applicable. After submission of this agreement signed by the corresponding author, changes of authorship or in the order of the authors listed will not be accepted.
Retained Rights/Terms and Conditions
- Authors retain all proprietary rights in any process, procedure, or article of manufacture described in the Work.
- Authors may reproduce or authorize others to reproduce the Work or derivative works for the authors personal use or for company use, provided that the source and the UMB copyright notice are indicated, the copies are not used in any way that implies UMB endorsement of a product or service of any employer, and the copies themselves are not offered for sale.
