Vol 10 No 2 (2024): Jurnal Ilmiah Manajemen dan Bisnis

DOI: https://doi.org/10.22441/jimb.v10i2

Diterbitkan: 2024-08-06

Articles

The Influence of Brand Image, Promotion and Product Quality on The Decision to Purchase A Honda Capella Batam Motorcycle

Kartini Syntia, Realize Realize

157-170
- PDF (English) Article Views: 1651 times | Article Downloads: 581 times
Implementation of Association Rule Market Basket Analysis to Increase Sales Through Product Bundling Strategy at the Fashion Online Store

Arga Buana, Resista Vikaliana

171-185
- PDF (English) Article Views: 1189 times | Article Downloads: 477 times
Market Metamorphosis: Decoding The Marketing Mix Landscape in The Traditional Market of Cisalak, Depok, Indonesia, Amid The E-Commerce Epoch

Ari WB Raharjo, Tety Elida

186-194
- PDF (English) Article Views: 1099 times | Article Downloads: 582 times
Examining Indonesian Gen Z Muslim Consumers' Purchase Intentions for Muslim Fashion on Shopee: A TPB Extension Perspective

Sabrina Fortunata, Ali Hanafiah

195-212
- PDF (English) Article Views: 1710 times | Article Downloads: 1074 times
The Influence of Stress on Learning Leadership Project Assignment Test PT PLN (Persero)

Dewi Zulfana, Eddy Kusponco Wibowo, Arifiani Widjayanti

213-223
- PDF (English) Article Views: 1095 times | Article Downloads: 482 times
Correlation of Terrestrial Satellite Computation and Allocation of Influence in The Development of Digital Television Services in Indonesia

Dede Rizky, Dewi Nusraningrum, Alyssa Edwina Imad Khalid Bakhour, Egit Mulyatri, Kayla Rosantya Dewi

224-234
- PDF (English) Article Views: 1603 times | Article Downloads: 425 times
The Influence of Product Quality, Reputation, and Trust on Purchasing Decisions at PT Semarak Konstruksi Batam

Baiq Dewi Andriyani, Realize Realize

235-248
- PDF (English) Article Views: 1406 times | Article Downloads: 676 times
The Influence of Product Quality, Reputation, and Trust on Purchasing Decisions at PT Semarak Konstruksi Batam

Elisa Jayanti Lestari

249-260
- PDF (English) Article Views: 1476 times | Article Downloads: 845 times
Growth Strategy for Start-Up Businesses: Analysis of Solutions for Scalability, Marketing, and Risk Management

Imam Yuwono, Nur Endah Rakhmawati, Nurulita Purnama Putri

261-275
- PDF (English) Article Views: 1875 times | Article Downloads: 868 times
Optimizing Business Performance Through Relationship Quality and Value Co-Creation

Prita Prasetya

276-290
- PDF (English) Article Views: 1923 times | Article Downloads: 521 times